2026 CropLife/Purdue Survey Reveals Shifting Priorities in Precision Agriculture

CropLife IRON showcases some of the latest Smart Tech solutions in the market for ag retailers and custom applicators.

AI is boosting efficiency in agriculture, but experts say data quality, ROI, and human judgment remain essential to success.

Agronomic advisors and growers are using the AGMRI AI Agent to ask questions and get field-level answers in seconds.

In this special What’s Working in Ag segment, the Farm4Profit team previews Tech Hub Live 2026, one of the leading ag technology events in North America.

Agronomists explain how scouting, drones, and AI are helping growers uncover hidden insights that shape stronger management decisions.

AcreBlitz is working to make life easier for applicators in the Endangered Species Act (ESA) age.

MorganMyers’ new report maps AI use and trust across farm, ranch and ag retail operations.

New and improved formulations are putting retailers in the driver’s seat when it comes to drone application.

FS Agronomy Director Brendan Bachman of GROWMARK breaks down the operational reality behind scaling AI across one of North America’s largest cooperative systems.

Join ag retail’s premier technology conference for data-driven insights, peer networking, and innovative solutions shaping the future of agriculture.

Jeff Wessels discusses inventory planning, biologicals, targeted spraying, and practical ways ag retailers can create value amid market uncertainty.

Three factors are propelling this technology into ag’s future, says ag tech expert Paul Welbig.

Learn how the cooperative’s AI-powered platform delivers real-time insights and data-driven recommendations to improve grower profitability.

Ag retailers adopting AI into their operations must factor in these key considerations to avoid pitfalls.

EarthDaily’s Andrew Pylypchuk reveals how next-generation satellite data empowers growers, retailers, and smarter agricultural decisions at unprecedented scale worldwide today.

The potential for tariffs and an outright ban on Chinese drones is weighing heavily on ag users.

Satellite data is evolving from passive imagery into real-time agronomic intelligence powering faster, smarter, and more integrated farm decisions.

See how RDO’s Connected Machine Support and John Deere Expert Alerts help protect uptime, improve safety and extend equipment lifecycle.