Dave Swain

It’s Your Data — Why Aren’t You Using It Now?
It’s your data — so why aren’t you using it now? Unlock smarter decisions and profitability on your farm, writes ag tech expert Dave Swain.
Cybersecurity in Agriculture: Why ‘We’re Too Small to Hack’ Is a Dangerous Myth
Ag tech expert Dave Swain explains why farms and retailers are prime cyber targets — and how to protect operations.
When Everything Feels Urgent, Strategy Suffers: Reclaiming Focus in Ag Operations
When urgency dominates decisions, contributing writer Dave Swain explains how ag leaders reclaim focus, prioritize strategy, and drive long-term success.
Smart Tech
The Ongoing Saga of Connectivity and IoT in Agriculture
Agtech expert Dave Swain examines agriculture’s ongoing connectivity and IoT saga, explaining progress, pitfalls, and why there’s no easy button.
Rethinking Technology in Agriculture
As economic pressure mounts, turning “data hoarding” into actionable insights is essential for 2026, says ag tech expert Dave Swain.
Smart Tech
Smart Tech, Smarter Decisions: Focusing on What Truly Adds Value on the Farm
Going back to the basics — with the right tech — can drive smarter decisions and real results on the farm, says ag tech expert Dave Swain.
Value-Driven vs. Solutions-Driven: How Ag Retailers Can Turn ‘Innovation’ Into Real Customer Value
Technologies can provide a number of solutions for an operation. But does it add value to the operation? If it doesn’t, what’s the point?
Smart Tech
AI in Agriculture: Revolutionary Tool or The End of Existence As We Know It?
Should the industry adopt AI? Of course, but we should use it as the tool that it’s meant to be, says ag tech expert Dave Swain.
Ag Tech Unfiltered: ‘It’s Just Soil Sampling’
Soil sampling isn’t “just” soil sampling — it’s the foundation of smarter agronomic decisions, says ag tech expert Dave Swain.
Smart Tech
‘We’ve Never Done It That Way Before’ Is Killing Ag Innovation
Resistance to change is stalling ag progress. Embracing new technology, says ag tech expert Dave Swain, is essential for innovation, growth, and staying competitive.