Nutrien Ag Solutions Lumsden: Pursuing Precision on Canada’s Vast Western Prairie
I think it’s safe to say, writes Matthew Grassi on PrecisionAg.com, we’re pretty obsessed with adoption in this industry, aren’t we?
Whether it be on trade show floors at the various winter meetings, in meetings with our PrecisionAg Institute member companies, or in dreary, fluorescent-lighted equipment sheds across the Corn Belt, we’re always trying to figure out: How many farmers are actually doing this precision ag stuff?
And no bones about it. We inherently want those numbers to be high. From our own research undertaken at PrecisionAg.com, we know we’re nowhere near the level of adoption on a lot of this stuff to truly move the needle at the farm-gate.
Hey, what can we say? Top men are working on it…TOP MEN!
Naturally then, as industry stakeholders with a vested interest in seeing the world of precision ag proliferated to the masses, it’s not often that we hear someone just come right out and say it: “Ya know, the technology is great but we’re just not seeing the level of adoption locally we’d hoped for.”
On my latest venture, this one being to the vast, marigold-splashed Western Canadian prairies in Saskatchewan, I heard basically those exact words. They originated from Ian Douhaniuk, the branch manager at Nutrien Ag Solutions in Lumsden, Saskatchewan.