MAGIE 2026 Equipment Preview: 27 Innovative Products Built for the Realities of Ag Retail

Four finalists will compete for the coveted Custom Applicator of the Year Award at this year’s Midwest AG Industries Exposition (MAGIE).

Discover the latest fertilizer equipment helping ag retailers improve efficiency, automate operations, manage inventory, and handle higher volumes.

Explore the innovations that captured attendees’ attention and earned agriculture’s top on-site recognition from nearly two decades of MAGIE events.

From ride-and-drive experiences to cutting-edge precision tools, MAGIE 2026 showcases innovations helping retailers deliver greater value.

The ZA-TS 01 combines advanced precision application technologies with intelligent automation.

AGCO’s digital leader explains how connected equipment, AI, and open data ecosystems are transforming precision agriculture and on-farm decision-making.

CropLife highlights American-made ag innovations, featuring companies delivering equipment, technology, and solutions that support U.S. agriculture and retailers nationwide.

New program helps agribusinesses reduce paper checks, manual settlement work, and payment risk while giving farmers a path to digital payment.

John Deere agreement expands repair tool access, giving farmers and independent technicians greater choice, transparency, and equipment maintenance flexibility.

AGCO’s campaign invites families to share generations of resilience, stewardship and #LandLegacies stories nationwide.

Chief Financial Officer Jessica Geelan succeeds John Christ as the company’s next Chief Executive Officer, effective immediately.

CropLife IRON showcases some of the latest Smart Tech solutions in the market for ag retailers and custom applicators.

AcreBlitz is working to make life easier for applicators in the Endangered Species Act (ESA) age.

Investment adds U.S. bin capacity and supports job growth in Kansas.

With numerous regulatory requirements, today’s nozzles and tips are engineering targeted spraying down to the last drop.

The American Soybean Association welcomes the administration’s decision to reduce tariffs on agricultural machinery.

SitePro is collaborating with the South Plains Division of Nutrien Ag Solutions to offer growers more reliable management of in-field applications.

See how RDO’s Connected Machine Support and John Deere Expert Alerts help protect uptime, improve safety and extend equipment lifecycle.