Lisa Heacox
Heacox is a Contributing Editor for the CropLife Media Group, which includes CropLife and CropLife IRON magazines, and the PrecisionAg Special Reports.
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Simpler Steering
Automated steering systems have become standard tools for many applicators. And drivers are benefiting from continued improvements on both hydraulic and mechanical units, reports…
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In-Cab Computing Expands
Cabs have become busy places thanks to progressive displays and computers. With their help, operators are getting more precise at putting inputs down in…
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Vibrant Visual Guidance
GPS guidance product sales are remaining strong, thanks to technology’s promise of a speedy return on investment and input savings. Dave King, marketing manager,…
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Rate Your Pay
Later this year, CropLife will conduct its first-ever ag retailer compensation survey. But first, we wanted to talk to a few agriculture placement specialists…
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Adjuvants Energize Inputs
New For 2009 Product Action Company AirLink Deposition/drift reduction Canopy penetration agent UCPA Astound Water conditioner/ Nonionic surfactant premix UCPA Downdraft Canopy penetration/Deposition agent…
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Mixing Made Even Easier
In spite of challenging economic conditions, blender manufacturers are staying plenty busy this winter as dealers and growers gear up for the spring. “The…
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The Power Of A Niche
With multiple retailers in a region vying for grower dollars, what’s a manager to do to capture customers’ attention? One method is to offer something…
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Ready The Tenders
Fertilizer applicators didn’t put down as much nitrogen during the fall of ’08 as they would have liked, but tender manufacturers still saw plenty…
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Precision Pays Off
Retailers have labored to develop innovative precision agriculture services with value and depth for customers. But how well are these investments paying off, especially…
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Field Tools Refined
How can scouts be more efficient and effective, whether walking or riding the acres they’re called to service? That’s the key question that David…
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