Agri Partners Launches AP Select in Summer 2024

Agri Partners, Inc. has been a respected partner in the seed industry for decades with strong relationships across the Midwest. In an exciting move for the future, the family-owned business is embarking on a new venture beginning June 2024 that includes the introduction of a new seed brand across North Dakota, South Dakota, Minnesota, Iowa, and Nebraska.

AP Select will enter the market as a regional seed business with all the industry connections and production options of a national company. Growers can expect strategic expertise from people who understand the diverse needs of the area, in addition to having the freedom to choose the best seed traits and genetics to maximize their profitability.

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“AP Select is all about choice and unparalleled customer service,” explains CEO Rory Olerud. “We will focus our expertise on a targeted region with seed formulas designed to thrive in these areas.”

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AP Select will offer agronomic knowledge with product placement support in addition to an extensive and diversified seed portfolio. The brand will offer competitive advantages including trusted local service, strong partner relationships from experts who know the area and the ability to choose proven, high-yield seed formulas designed for this region.

“The local AP Select seed experts can help guide farmers through all their crop decisions. We offer a superior seed line that includes corn, soybeans, and alfalfa,” says Olerud.

The brand will begin rolling out through a seed dealers network across North Dakota, South Dakota, Minnesota, Iowa, and Nebraska in June.

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