Management
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Building The Buying Vision
A recent review of U.S. companies showed approximately 70% frequently miss their sales targets. Most of these companies have good products, their sales forces…
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The Misinformation Age
As a trade journalist and acknowledged information junkie, I probably shouldn’t make this next statement in print. But I will. I think our current…
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Bring On The Salsa
I was going out to lunch with a co-worker a couple of weeks ago, traveling to that area of the city where all the…
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This And That
Well, here we are in mid-April, and that generally means one thing. You’re reading this column early in the morning, late at night, or…
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Raising The Bar
When you get really familiar with something, you begin to take it for granted. It’s human nature — everyone is so busy, and our…
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Do Your Customers Love You?
One of the biggest problems worrying ag retailers is customer loyalty. There is a rural legend that customers are not as loyal, and relationships…
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A Fantasy Island
“No man is an island, but some of us are pretty good peninsulas.” — Solomon Short Personally, I happen to love the above quote.…
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Negotiation That Succeeds
A difficult part of the sales cycle is negotiating and closing. How often has a deal seemed closed, only to have the customer try…
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Environmental Respect Awards: 2008 State Winners
Editor’s Note: The Environmental Respect Awards are in their 18th year, honoring and celebrating agricultural environmentalism throughout the industry. Over the years, hundreds of…
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Award-Winning Examples Of Ag Retail Safety
Without safety, dealership security becomes largely pointless, say industry insiders. This month, CropLife® magazine takes an in-depth look at all aspects of retailer security…
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