Paul Schrimpf
Paul Schrimpf is Director of Marketing and Communications at AgGateway and served as an editor at Farm Chemicals/CropLife from 1998 to 2022.
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Change Takes Time
I’m typing this column on a plane, winging my way back from the InfoAg Mid-South regional conference. The meeting was a great learning experience…
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The Future…It’s Here
Don’t ask me why, but somehow in the evolution of marital job splits, I got grocery shopping. I’ve tried to turn it into a…
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Adoption Insight
Retailers that sell precision services to growers always face the challenge of showing provable benefits to the potential customer. This is especially true when…
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Hot Commodities
There was something profoundly different about the 2007 Commodity Classic show. For the first time since the start of the 21st century, low commodity…
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Taking Risk Head-On
If you read Eric Sfiligoj’s column in this issue first — and I don’t blame you if you did — then you know we’ve…
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People Power
I’ve recently rediscovered the amazing power that comes from surrounding yourself with good people. It’s something we’ve addressed many times in this magazine, but…
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Top Tech Trends To Watch
In 2007, CropLife® magazine’s two benchmarking surveys — the Precision Agriculture Adoption survey conducted in the winter, and the E-Survey, a computer and technology…
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Rolling On The River
Mt. Vernon, IN is not your typical small Midwestern town. Nestled along the Ohio River about 50 miles upstream from its confluence with the…
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