Matt Hopkins
Matt Hopkins is Senior Multi-Media Specialist for the Agribusiness Group at Meister Media Worldwide (MMW), including such brands as CropLife, CropLife IRON, AgriBusiness Global, Global Agtech Initiative, and Cotton Grower. He is responsible for managing an array of digital products, including newsletters, websites, video, and social media. Hopkins originally joined MMW in 1994 as an editor for Greenhouse Grower magazine before transitioning to Business Manager of its MeisterPro division. He has a Communications Degree from Cleveland State University.
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Terra Re-appoints Board Members
Terra Industries has taken steps to expand its board of directors to 11 members. The move comes on the heels of CF Industries electing…
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Researchers Discover Key To Drought-Resistant Crops
Van Andel Research Institute (VARI) researchers have determined precisely how the plant hormone abscisic acid (ABA) works at the molecular level to help plants…
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Top Of Mind: Consolidation
During interviews with the CropLife editors for the State of the Industry report, retailers expressed several business concerns. One of those was the ongoing…
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Different Takes On Product Tracking
Opinions on tracking inputs through the distribution chain are varied among our CropLife 100 retailers. How far the tracking goes seems to be a…
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AGCO Honors 2009 Operator Of The Year
With nearly 20 years of experience in the custom application of fertilizer and crop protection products, Tod Borge is the “go to man” at…
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CropLife 100 On Buying Big Equipment
Many dealers in the CropLife 100 purchased big rigs this year, according to our annual survey. Here’s a sampling of the strategic approach to…
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Building Strong Staffs
The changing input market has prompted some CropLife 100 dealers to examine their personnel placement, particularly in top spots. “This last year, we’ve tried…
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Retailers: Dealing With A Credit Crunch
As the nation’s financial system ground to a halt in 2008, most banks and lending institutions were still willing to extend credit to the…
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Industry Leaders Share Views On The State Of The Industry
Before the annual Agricultural Retailers Association (ARA) meeting, CropLife magazine gathered seven key ag retail representatives for its first ever State of the Industry…
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Later Harvest, Greater Yield Loss
Growers waiting to harvest their corn most likely won’t see a significant decrease in grain moisture, but run the risk of increased stalk lodging,…
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