CropLife Retail Week: MACA 2026 Covers Farm Loss Crisis, Preparing Your Team for Change and 2026 IRON Award Finalists

Eric Sfiligoj By Eric Sfiligoj|September 25, 2026

In this edition of CropLife Retail Week, CropLife Editor Eric Sfiligoj recaps key presentations and insights from the 2026 Mid America CropLife Association (MACA) Annual Meeting held in Omaha, NE, and looks at the five equipment and application finalists competing for this year’s CropLife IRON Product of the Year award.

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Sfiligoj is the Editor for both CropLife and CropLife IRON magazines. He travels regularly to cover industry events and has been dedicated to the ag retail industry since he joined the staff in 2000. See all author stories here.

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