De-Risking Agronomic Performance with Guaranteed Outcomes

CropLife Staff By CropLife Staff|September 16, 2026
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How can ag retailers and manufacturers give growers more confidence in new products and practices? In this Tech Talk at Tech Hub LIVE 2026, Optimal Ag Solutions CEO Billy Rose explains how independent field testing, AI-powered yield analysis and financial guarantees can help growers evaluate products, manage risk and make more confident decisions.

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In today’s complex and fast-paced crop production sector, the team at CROPLIFE keeps 21,000 agricultural retailers, distributors and their suppliers up to date on such decidedly 21st century issues as seed technology, biotechnology, precision agriculture, customer service and retention, and business management. See all author stories here.

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