One Smart Spray System: A Shared ShowStopping Product!
In life, there’s an old adage that claims, “two heads are better than one.” And at the 2023 Midwest AG Industries Exposition (MAGIE), this was indeed the case for the ShowStopper Award winning product.
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At this year’s MAGIE, the annual ShowStopper Award, presented by CropLife IRON magazine, went to a pair of companies for a single product – Bosch BASF and Fendt AGCO Corp. for the One Smart Spray System. This innovative product was on display at both company MAGIE booths, with Bosch BASF featuring demonstration model and Fendt AGCO displaying the system on its Fendt Rogator 937.
“We are really excited to have won this award for 2023 with our partners Bosch BASF,” said Dave Fickel, Senior Marketing Manager, Application Equipment at Fendt AGCO, accepting the stop-sign shaped trophy. “This is an honor.”
A Joint Effort
In truth, the partnership between Bosch BASF and Fendt AGCO goes back several years. In May 2021, AGCO and Bosch BASF Smart Farming started the first trials of Bosch BASF Smart Farming’s Smart Spraying Solution. In operation, the system is designed to deliver optimal herbicide savings without compromising weed control and enables targeted spraying during day and night-time conditions. The camera-based system developed by Bosch detects weeds in milliseconds and precisely sprays only where necessary and only as much as needed. Using the field-specific data in a digital platform by xarvio Digital Farming Solutions, One Smart Spray also offers customized agronomic recommendations, intelligent sensitivity levels, high-precision agronomic maps, automated documentation, and further features in ONE solution.
In addition to targeted spraying, the One Smart Spray System delivers integrated digital tools to turn the application data into actionable insights and improve yields and efficiency for users. Herbicide savings are delivered through a series of sophisticated sensors, automated sensitivity thresholds, access to Bosch BASF Smart Farming’s pest identification technology, and the use of Fendt Rogator’s application platform. AGCO will offer the system in the Americas and Europe starting in 2024, with more widespread availability of the One Smart Spray System taking place in time for the 2025 growing season.
“What makes our system unique is the combination of superior precision, digital tools and agronomic expertise,” said Matt Leininger, Bosch BASF Smart Farming, North America. “With a 24/7 application capability, we create exceptional green-on-green and green-on-brown performance. This type of precision agronomics offering is a breakthrough to support farmers with less impact and higher yields.
“The ShowStopper Award underscores the belief of our end customers in our solution to provide a whole new level of precision agriculture that offers clean fields every time, better weed control, efficient operations, and agronomic intelligence,” continued Leininger. “This is precision made smart!”
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