CropLife 100 Report: Crop Protection Sales Proved Resilient in 2025

Given how the overall marketplace performed for the nation’s top ag retailers this past year, the crop protection products category can be very pleased with its performance. According to the 2025 CropLife 100 survey, crop protection product revenues for this past growing season were virtually identical to their sales in 2024 – $15.3 billion. Market share for the category also held steady at 36%.

Similar to 2024, the growth in the crop protection products category in 2025 came from the insecticides segment. Last year, 45% of the nation’s top ag retailers recorded sales gains between 1% and more than 5% in this segment among their grower-customers. According to the 2025 CropLife 100 survey respondents, this percentage jumped up to 52% during this year’s growing season.

Another 23% experienced flat insecticide segment sales during 2025. The remaining 25% saw revenue decline in this segment, with sales down between 1% and more than 5% vs. 2024.

Still, in terms of overall growth among crop protection products, biologicals continue to lead the pack – as the segment did during the 2024 growing season. Last year, the biologicals segment was up between 1% and more than 5% for 62% of the nation’s top ag retailers. This was better than 12% higher than any other crop protection products segment for that year.

In 2025, the rate of growth for the biologicals segment did drop off a bit, to 56% of ag retailers seeing growth between 1% and more than 5%. But this was still the highest percentage of positive growth among the four crop protection products segments.

As for the rest of the CropLife 100 ag retailers in 2025, 29% of respondents experienced flat sales for biologicals. The rest, 15%, recorded sales declines between 1% and more than 5% for this segment.

Slower Growth for Herbicides, Fungicides

Perhaps not surprisingly, the largest crop protection products segment in terms of overall usage – herbicides – mirrored that of the entire category. According to the 2025 CropLife 100 survey, 44% of respondents saw their sales in this segment grow between 1% and more than 5% this year. This was identical to the percentage the segment saw among the nation’s top ag retailers during the 2024 growing season.

The other percentages for herbicides were slightly different, but not by much. According to the survey, 16% of respondents had flat herbicide sales during 2025 (vs. 15% in 2024). The remaining 40% recorded sales declines in herbicides between 1% and more than 5% (compared with 41% in 2024).

Performing the worst among the crop protection products segments in 2025 was fungicides. In 2024, 45% of the nation’s top retailers saw growth of between 1% and more than 5% in this segment. This year, that percentage dropped to 42%.

Instead, 58% of CropLife 100 ag retailers recorded flat or declines in fungicide sales. This split almost evenly – 30% of respondents had flat sales in fungicides during the 2025 growing season; 28% saw sales declines of between 1% and more than 5%.

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