How can AI help ag retailers and agronomists turn years of accumulated farm data into better decisions and stronger grower outcomes? In this Fireside Chat at Tech Hub LIVE 2026, Eric Sfiligoj of CropLife Media Group sits down with Brendan Bachman of Growmark to discuss how artificial intelligence is changing agronomy. They explore the evolution from big data to AI-powered insights, the development of Growmark’s MyFS Agronomy platform, and how AI is helping agronomists analyze data faster, create customized reports, and focus more time on delivering value to growers.
From Data Overload to Actionable Insights: How AI Is Transforming Agronomy

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