Truterra, EFC Systems Collaborate to Offer Ag Retailers Stronger Tools to Support Farmer Customers

Truterra, LLC has announced a new collaboration with EFC Systems, Inc., a leading provider of solutions for ag retailers and growers. This initiative will unlock new value for ag retailers by allowing them to offer their growers an easy way to benchmark their current level of stewardship and identify additional practices and products that could benefit their farm, improve productivity and profitability, and better position their businesses and care for natural resources for the long term.

Through the collaboration, EFC Systems will integrate with Truterra by making available the Truterra Insights Score as a Service offering within FieldAlytics, its comprehensive data management tool.

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FieldAlytics is widely used by ag retailers, including those within the WinField United network, Land O’Lakes’ crop inputs and agronomic insights business, to help growers analyze field data so they can more efficiently manage their land and increase yields and profit.  The Truterra Insights Score as a Service will be available to all ag retailer users of the FieldAlytics platform.

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The Truterra Insights Score as a Service, one element of the full Truterra Insights Engine experience, offers ag retailers a new way to start or deepen sustainability-focused conversations with their grower-customers, framed around how to address near-term business imperatives such as profitability, yield, input costs and more by implementing new practices, products or approaches to stewardship.

Looking ahead, this venture gives ag retailers a new tool, integrated into a trusted, widely used platform, to better position the growers they work with to meet growing demand from food, feed, fuel and fiber companies for information about the stewardship practices used on farms in their supply chains. As these markets mature, growers that have access to – and have been benchmarking against – such sustainability metrics will be better positioned to capitalize on new ways to market their grain, potentially for a premium.

Continue reading at Truterra.

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