Farmobile Adds Fleet Logistics Service For Retailers
June 25, 2020 Farmobile has just released a new offering designed specifically for the ag retail segment called Farmobile Services+ For Ag Retail Fleet. The service combines Farmobile’s real-time, machine data capture technology with personalized, advanced consultative services to help retailers use their own machine data to pinpoint fleet cost centers and opportunities to realize greater efficiency and profitability, explains CEO Jason Tatge.
“Ag retail is an area that stands to benefit greatly from accurate, real-time fleet data,” he says. “Each ag retailer is investing millions, if not tens of millions of dollars in their commercial application fleet. The information available to them right now does not paint a clear picture about which individual machines are actually costing or contributing to the fleet’s overall performance and bottom line. If your $500,000 application rig is only making you money 22% of the time due to in-field operational inefficiencies, you’re possibly looking at significant losses. That’s why we created this service offering, and customized it for ag retail fleet management.”
The new ag retail program is the first in what the company says will be a series of future custom offerings to be marketed under Farmobile Services+. Its goal is to transform complex machine data sets into simple, powerful fleet insights, and help retailers identify areas for fleet optimization and profitability — in particular for those with mixed fleet operations. Farmobile staff perform all account setup, activation, training, Farmobile PUC installations and machine data services, including field boundary management and fleet and/or individual cost and machine analysis as part of the service.
Under the expanded service, ag retail fleet customers receive daily, weekly and monthly machine metric reports through the Farmobile dashboard. Customized monthly reports show which machines across the fleet are making and losing money. Farmobile Services+ for Ag Retail Fleet provides analysis on how variables such as fuel, labor, transportation and idling and working time are all contributing to the overall bottom line. In addition, the Farmobile services team hosts quarterly consultative meetings with the ag retailer’s management and operations teams to review trends and provide direct feedback. Each package is completely personalized to the customer.
“If dollars matter, then details matter,” said Steve Cubbage, vice president of services at Farmobile. “This program was built as a simple, but extremely effective way to provide our ag retail customers with the ability to pivot during challenging times. We do this by providing the most personalized, granular machine data and insights possible to discover the true costs and returns of their commercial fleets.”
Visit Farmobile for more information.
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