AgDNA Expands Team to Better Serve Ag Retailers

AgDNA has expanded its U.S.-based team with the appointment of Seth Harrison and Jason Breuer into AgDNA’s digital agriculture team. Combined, the two bring decades of experience implementing precision ag strategies nationally and internationally, adding to AgDNA’s ongoing momentum as the company launches into its biggest year yet.

Taking on the role of Key Account Manager, Seth Harrison will be working alongside growers and dealers across the country’s northern states, building grass roots relationships with local producers as more and more growers in the region continue to adopt digital farming technologies.

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To support AgDNA’s expansion, Jason Breuer takes on the role of Customer Support Specialist, a critical role that will help drive the implementation of automated farm management, precision ag, and variable-rate technologies across the U.S.

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All of this comes at an exciting time for AgDNA, with the company recently having announced a new API partnership with Case IH AFS Connect. The company will continue to grow its existing John Deere API partnership with dealers throughout North America and other regions around the world. Speaking on the latest developments, both Harrison and Breuer believe that AgDNA represents new opportunities to bring innovation to agriculture.

“I’m incredibly excited to sink my teeth into the platform,” says Harrison. “AgDNA’s core values all come back to a single vision; to lift the value of ag through equipment dealerships and co-ops, which are important pillars of support for farmers. It’s through these networks that we can really hope to change the future of agriculture.”

Breuer agrees, adding that ultimately it is farmers that benefit the most from AgDNA’s unique combination of agronomic, logistic and financial information. “With better tools at their disposal, dealers and retailers are able to maximize the potential on every acre of a grower’s farm,” says Breuer.

“It’s awesome to be joining a team that is helping to literally change the future of agriculture,” Breuer continues. “When you have a chance to see the platform up close and see how it can be applied across everyday farms, you gain a lot of appreciation for automated data management and its impact on the bottom line.”

Both Harrison and Breuer will be joining the existing AgDNA sales and marketing team to support the company’s rapid growth and to help farmers increase profitability. AgDNA’s co-founder and CEO Paul Turner believes that the company’s expansion and the recent API partnership with Case IH is an indicator of how savvy farmers are becoming when it comes to embracing data and digital technology.

“AgDNA continues to see strong growth in all our key markets,” Turner says, “And that’s a reflection on more than just our company, I think it shows that growers are leveraging technology across all aspects of their operation. We have an exceptional team of experts to work with our dealer channel and local growers to make the most of their farming data. Everyday we’re helping growers to save time, lower costs, and maximize profitability on every acre. We’re confident that AgDNA will continue to be an industry leader in terms of customer satisfaction and real-world results.”

For more information on the AgDNA Farm Management Software platform or to find an authorized AgDNA dealer in your area, visit agdna.com.

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