Feedback: A Reality Check

Got a great note from a CropLife eNews reader about our top story last week, and his comments point out a flaw in my presentation.

The July 28 article is “New Glyphosate Brand Launches,” which has been read by more than 1,100 of you so far, so we know it’s caught a lot of attention. The article notes that a chemical broker has launched a generic glyphosate product as its first proprietary crop protection product.

But the article’s presentation fell short, as reader Andy H. Smith was quick to let me know: I should have been more direct in mentioning the effect of this announcement on your crop protection business, which you have worked so hard to build.

Andy laid it on the line in his note:

“I don’t agree with the fact that this magazine promotes a company such as National Ag Chem Associates. You are to help promote retail dealers and a company such as National Ag Chem takes us out of the loop. When you have a company that markets directly to the end-user, we can not match the price scheme that they are using; it only makes things worse when something goes wrong, for we will be the ones out at the customer’s property. Any good fieldman will tell you that it does not matter where the farmer bought the product that they use on their crop, but if something goes wrong and you are walking the field, it will become the fieldman’s problem real quick.”

Honestly, Andy, I’m all about championing U.S. and Canadian dealerships and cooperatives because they provide not just products, but also many essential agronomic, followup, and other services to growers. You and every ag retailer are a critical part of the agriculture equation, and that’s one of the key questions the CropLife staff puts to manufacturers and others on a daily basis: “Where does the retailer fit in your program?”

Part of this newsletter’s role is to keep all of you, as ag retailers, aware of news that should enlighten and/or concern you, helping you prepare for your grower-customers’ interests and questions. And that’s something we’ll continue to do to assist you in providing top services. Notes like Andy’s – which remind us to point out when you’re being left out of the loop, or tell us what topics you care about, or what questions you wished we had asked – are essential to keeping CropLife® and CropLife IRON magazines, CropLife eNews, and fresh, original, and a critical part of your business success. That’s why we’re interested in, appreciate, and incorporate your feedback and comments, so keep those coming!

Leave a Reply

One comment on “Feedback: A Reality Check

  1. I do not agree. Outsiders keep our retailers honest. As of late one particular national retailer is getting far from being honest. Honesty and integrity in sales is what keeps retailer in business. To stay in business is to maintain the trust of the grower. To maintain the trust of the grower, you have to back up the product you sell. If a retailer is not doing so, buying a product from a chemical broker or on the internet is a no brainer. Cut out the middle man to get a product at lowest price. So those retailers out there looking for the quick sell and do not back up their products they sell, then these sorts of brokers will eat them alive. If they do back up their products and have the growers trust, then what is the worry?

Latest News
MRM Agricultural Service
CropLife 100Pinnacle Acquires CropLife 100 Ag Retailer
October 8, 2015
Pinnacle Agriculture Holdings, LLC has successfully acquired the Missouri-based agronomy business of MRM Agricultural Service, LLC and its affiliates (MRM). Operating Read More
HerbicidesMarestail, Hemlock Focus Of Fall Herbicide Application …
October 8, 2015
With the grain harvest progressing on or ahead of schedule in most parts of Indiana, no-till producers should start thinking Read More
Prairieland FS employees
EmployeesA New Approach To Employee Retention
October 8, 2015
Long gone are the days when the term “career” implied to 30-plus years with a single employer. In the past, Read More
Crop InputsNew Bionematicide Meets Large Market Need
October 8, 2015
Marrone Bio Innovations, Inc. (MBI), a leading provider of bio-based pest management and plant health products for the agriculture, turf Read More
Industry NewsTessenderlo Kerley Completes New California Manufacturi…
October 8, 2015
Crop Vitality, a business unit of Tessenderlo Kerley, Inc. (TKI), the North American subsidiary of Brussels-based Tessenderlo Group, and the Read More
Photo credit: The United Soybean Board/The Soybean Checkoff.
HerbicidesNew DuPont Herbicide Gives Updated Burndown Options For…
October 8, 2015
Soybean growers seeking flexible, effective broadleaf weed control have another option to add to their toolboxes. DuPont Canopy Blend herbicide Read More
EquipmentDeere Announces New API Linking Operations Center With …
October 8, 2015
Deere & Co. and DN2K have agreed to form SageInsights — a joint venture to initially serve the agriculture industry Read More
Crop InputsDuPont, Caribou Biosciences Form Strategic Alliance
October 8, 2015
DuPont and Caribou Biosciences, a leading developer of CRISPR-Cas technologies for genome editing, jointly announced a strategic alliance. As part Read More
ManagementStoller Field Trip and Upcoming Events
October 8, 2015
Editors Paul Schrimpf and Eric Sfiligoj discuss a recent Stoller Field Day, the 2015 PACE Council Meeting and another event Read More
EmployeesSyngenta First Agriculture Company To Receive Fair Labo…
October 8, 2015
Syngenta has announced that it has become the first agriculture company to receive accreditation from the Fair Labor Association (FLA). Read More
Eric Jenks, Wilbur-Ellis
CropLife 100Wilbur-Ellis Opens Dry Fertilizer Storage And Blending …
October 8, 2015
Wilbur-Ellis Co., ranked No. 4 on the CropLife 100, has constructed and opened a 22,000-ton dry fertilizer storage and blending Read More
Fall Harvest
Crop Inputs360 Yield Center: Tips For Fall N Application Season
October 7, 2015
Harvest is underway and soon farmers will start setting the stage for the 2016 season. For many, that means applying Read More
Ag retailer at computer
Matt Hopkins5 Lessons Learned From Launching An Agricultural Data B…
October 7, 2015
Like many other industries, agriculture has witnessed big data rocket up the corporate agenda. And as an ag media company, Read More
Tom Vilsack
CropLife 100USDA: Ag Retailers Posted Record Income, Revenues In 20…
October 7, 2015
Agriculture Secretary Tom Vilsack today announced that the nation’s farmer, rancher and fishery cooperatives posted record income and revenue in Read More
FungicidesNew Corn Disease Confirmed In Illinois
October 7, 2015
Symptomatic corn leaf samples from Champaign County, IL, have been confirmed positive for the bacterium Burkholderia andropogonis (Pseudomonas adropogonis (Smith) Read More
Crop InputsBASF Expands Production Capacities Of Biological Soluti…
October 7, 2015
With the opening of its expanded Littlehampton, UK production site, BASF is strengthening its ability to sustainably meet the growing Read More
Dupont Pioneer
Crop InputsIs A DuPont-Pioneer Split On The Horizon Following CEO&…
October 7, 2015
The abrupt departure of the top executive at chemical and seed giant DuPont has reignited the debate over whether the Read More
DTS10 Sprayer Hagie
SprayersHagie Introduces 2016 DTS10 Self-Propelled Sprayer
October 6, 2015
Hagie Mfg. has introduced to the market the newest and most innovative member of its product family, the 2016 DTS10. Read More