XS, Inc., Winfield Solutions Sign Data Services Agreement

XS, Inc. and Winfield Solutions, LLC, a wholly owned subsidiary of Land O’Lakes, Inc., have plans to enter into a long-term data management and services agreement as part of a large-scale upgrade of Land O’Lakes’ systems infrastructure. The Internet-based XS software will enable Winfield to extend the functionality of its Oracle-based ERP systems to meet the needs of its rapidly growing marketing programs, grower data management and seed reporting activities.

“We’ve carefully selected XS to create a fully-managed solution that will best serve our customers for the foreseeable future,” says Barry Libenson, CIO of Land O’Lakes.

Mike Macrie, senior director of information technology at Winfield, adds: “XS has been a reliable partner for many years and has demonstrated that they bring a unique combination of IT know-how and agronomic expertise to the table. They were uniquely positioned to support our ambitious plans moving forward.”

Winfield serves thousands of co-op retailers, many of whom participate in the successful Emerald Extras marketing program and dozens of similar marketing programs. Through its partnership with XS, Winfield’s Agrimine system also provides reporting and advanced analytics which help retailers better understand and serve their customers.

“Integrating our order entry, marketing programs, and reporting systems will further provide our customers with more tools, insights, and incentives to help them win in the field with their growers,” says Mitch Eviston, vice president of marketing for Winfield.

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