Dealer – Driven Software

Greg Musson SASS DevelopmentGreg Musson, general manager at CropLife Top 100’s Gar Tootelian Inc., had a hefty wish list when he went searching in 1999 for management software. “I started looking for something simple that would make our staff extremely efficient, force good procedures upon us, produce monthly financials and allow our people to leave every night with a clean desk and a smile on their face,” he says. “What I saw on the market was software that would keep our CPA smiling but did little towards making our life simpler or more profitable.”

So, he set out with John Kirby, long-time Wilbur-Ellis programmer, to create just what the doctor ordered. In 1999, Kirby was leaving the company and returning to Fresno. He had developed and managed the “operational” software that was used to run Wilbur-Ellis’ branch system – and was sold to users outside the system, such as Gar Tootelian (a 10-year customer, in fact).

“We felt that two veteran industry people with good accounting, software design, and ‘hands on’ operational experience could build a better software package for our industry than someone, let’s say, in the parts business,” says Musson.

Very Close To Customized

The result was CPR+, a business management package launched in mid-2000 that handles direct shipment of product, stock transfers, manufacturing, formulation, sale orders, back orders, and complex vendor and customer pricing schemes. “It is fast, well-tested, and very stable on virtually any Microsoft platform. It even does rebate estimating & tracking and allocates it to sales history; and even the P&L if you like,” explains Musson.

“Ship something and it shows in your A/R and Inventory. Order something and your dispatcher immediately knows it. Write a recommendation (in Agrian, CDMS, or CPR+) and it flows right into the shipping process. Create a ‘will call’ and your people can not only anticipate future inventory needs but also follow through to make sure you ship the order,” he says.

Musson says that everything is totally integrated and available in detail for at least 7 years. A user can pull up an invoice from 7 years ago, drill down on a line-item’s detail, and then re-create the statement he got back then.

“Additionally, what sets CPR+ apart is that our users get access to all modules. So as they grow and need new tools, CPR+ has them for them already. Also, CPR+ users have access to a centralized database of products where manifest and chemical information is maintained for them. This relieves them of the need for a regulatory person to maintain this data,” says Musson.

Meeting Specific Needs

He and Kirby knew they were on to something back in 2000 when the software worked so well for Gar Tootelian’s needs – and so they formed SASS Development to market the program to dealers. Musson serves as director of marketing for the firm.

He says one selling point is that CPR+ came out of a belief that software would be more effective if it is simple to use. Most of the programs that Musson tried seemed to be written by a CPA or programmer totally unfamiliar with the ag retail industry, he says. “They did not address such things as shipment manifests, hazmat reporting, special taxes, repackaging, application, EDI, etc.” Most could not even hold detailed historical information for more than 12 months.

And CPR+ development has been totally user-driven. People in companies using the system meet and network regularly. Enhancements suggested are implemented and introduced as they become available – “as opposed to one big, buggy, new upgrade,” Musson says.

Happy Users

Word about the CPR+ has spread, first to customers in California, then to Arizona and Texas. Several installed the program in its first year of existence, and so far, SASS has yet to lose a buyer.

Jill Cotten, office manager at SureGrow Ag Products in Comanche, TX, is a new user that’s particularly pleased with CPR+’s powerful inventory tracking capabilities. She also likes how it maintains pre-pay accounts – a task she used to have to handle manually on spreadsheets. The pre-pay function was something her former software, the generic business program QuickBooks, could not do.

Musson says new users like the fact there’s no big “up-front” cost for the software – as well as its low monthly cost. One new user “is pretty excited” with a new formulator module recently introduced.

“User and sales friendly,” “very logical,” “best software around,” are words Rich French, manager of Bear River Supply, Rio Oso, CA, uses to describe CPR+. “The system has saved money with the flow of information and lack of double entry of information. In addition, good people are hard to find – and my estimate is that with CPR+ we need at least 50% less staff to get more done accurately.

“It addresses the needs of this business,” he says. “We do not adapt our business to the software. I never have to tell a customer that we can’t do it that way because of the computer program”. Readers can contact Musson at or 559-908-9884.

Leave a Reply

Software Stories

Agworld Apple Watch Farm Management
EquipmentAussie Data Management Software Company Making Its Mark Stateside
July 4, 2015
Western-Australia-based Agworld — having fully launched its data management software system stateside last year after a 2013 soft launch — Read More
SoftwareSyngenta Expands AgriEdge Excelsior Nationwide For 2015
April 22, 2015
Growers across the country can now take the guesswork out of improving their farm’s production, land value, farm stewardship and Read More
Junge Control Panels
SoftwareMaximizing Plant Information, Automation
March 10, 2015
Blending and operations systems/software aim to seamlessly pull together the many facets of retail. Read More
SoftwareFulfilling A Training Need
March 6, 2015
Tri Ag and CSE Software hope to introduce a new hands-on simulator for custom applicator tutoring. Read More
Top 100 Articles
Southern States Co-op Storefront
CropLife 100Southern States: Always Ag Authentic
October 1, 2015
If people were to judge a book by its cover when visiting Southern States Cooperative’s (SSC) Richmond, VA, corporate headquarters, Read More
Crop InputsLand ‘O Lakes, United Suppliers Finalize Merger
August 24, 2015
According to a press release on August 24, owners of United Suppliers, Inc. and members of Land O’Lakes, Inc. “have Read More
West Central Cooperative, Jefferson, IA
CropLife 100Iowa Cooperatives To Explore Unification
August 19, 2015
The boards of directors at two of Iowa’s leading farmer-owned cooperatives yesterday signed a letter of intent to study the Read More
CropLife 100Southern States Coop Hosting Drone Flight This Friday
August 3, 2015
Southern States Cooperative — No. 9 on the CropLife 100 — is hosting an FAA-approved drone demonstration at Grandview Farms Read More
CropLife 100Aligned Ag Distributors Adds Four New Owners
July 30, 2015
Aligned Ag Distributors LLC has announced the addition of four new customer/owners to Franklin Holding Co. LLC. They are: The Read More
CropLife 100Pinnacle Purchases California-Based Specialty Crops Retailer
July 20, 2015
Pinnacle Agriculture Holdings has successfully acquired California-based NH3 Service Co.  Operating as part of Pinnacle’s Performance Agriculture brand, the new locations Read More
Latest News
EquipmentPrecision Tank & Equipment: 50 Years Of Growing
October 4, 2015
Looking out onto the production floor of the fiberglass/stainless steel tank manufacturing facility in Ligonier, IN, David Hemming, president/CEO for Read More
Syngenta Sign
Crop InputsScience & Strategy Spur Syngenta’s Crop Protection …
October 3, 2015
Developing a crop protection portfolio is a lot of science and a little serendipity. “There are a number of things Read More
Dan Schaefer and Jason Solberg IFCA
StewardshipIllinois Fertilizer & Chemical Association: Tacklin…
October 2, 2015
You’ve got to be doing something right if lots of people keep coming to you for advice. That’s what’s happening Read More
LegislationFall Fertilizer Transportation Could Be At Risk With Po…
October 1, 2015
Failure by Congress to extend the deadline for the implementation of Positive Train Control (PTC) on the railroads could gridlock Read More
Weed ResistancePPO Resistant Pigweed Hits The Mid-South
October 1, 2015
If you’re a soybean grower already entangled in troublesome weed resistance in the state of Arkansas, Mississippi or Tennessee, you Read More
Weed ResistanceManagement Strategies That Worked In 2015
October 1, 2015
For better or worse, throughout many regions of the country 2015 provided the optimal growing season conditions for both crops, Read More
ManagementAn Update On CropLife America’s Meeting & The Outlo…
October 1, 2015
Editors Paul Schrimpf and Eric Sfiligoj review last week’s CropLife America Annual Meeting and how crop protection companies believe next Read More
Patriot 4440 Sprayer close up
Weed ResistanceManaging Herbicide-Resistant Weeds: The Importance Of ‘…
October 1, 2015
As the problem of herbicide-resistant weeds has spread, crop protection product suppliers have charged their top researchers with coming up Read More
Adjuvants loading
Weed ResistanceAdjuvants Trending Up For Fighting Weed Resistance
October 1, 2015
Gone with the wind are the days when adding an adjuvant to the spray tank was looked at with major Read More
Case sprayer nozzle closeup
Weed Resistance8 Best Management Practices For Spray Drift Control
October 1, 2015
Dr. Robert Wolf, Wolf Consulting & Research, LLC, Mahomet, IL, is one of the leading experts in drift management strategies. Read More
EquipmentUSC Releases New U-BATCH Treater
October 1, 2015
U-BATCH is one of the most versatile batch treaters on the market today, according to USC. Capable of treating most Read More
Southern States Co-op Storefront
CropLife 100Southern States: Always Ag Authentic
October 1, 2015
If people were to judge a book by its cover when visiting Southern States Cooperative’s (SSC) Richmond, VA, corporate headquarters, Read More
Industry NewsVerdesian Life Sciences Names New Vice Presidents For P…
September 30, 2015
As farmers seek advanced, innovative ways to keep their operations profitable and efficient, companies must rise to the challenge to Read More
Tim Glenn, Dupont Crop Protection
Crop InputsDuPont Crop Protection Appoints New President
September 30, 2015
DuPont has named Timothy P. Glenn as president of its Crop Protection business effective October 1, succeeding Rik Miller who Read More
Industry NewsYargus Expands Sales Force With Two Hires
September 30, 2015
Renee Sauvageau and Mike Etter have joined the Yargus Manufacturing, Inc. Sales Team, as Territory Sales Managers. Renee joined Yargus Read More
BlendersYargus Introduces New Layco Rotary Drum Blenders
September 28, 2015
Yargus has introduced the new 13- and 16-ton capacity Rotary Drum Blenders that have one of the highest capacities in Read More
Eric SfiligojMACA Young Leaders Speak
September 28, 2015
For the past several years, one of the highlights of the annual Mid America CropLife Association (MACA) meeting is hearing Read More
Screen capture of this week's Retail Week video featuring CropLife Editor Eric Sfiligoj and Executive Editor Paul Schrimpf as they examine the Ohio Farm Science Review and the CropLife 100.
ManagementOhio FSR Report And The Allure Of The iPad
September 24, 2015
Ohio Farm Science Review learnings and a CropLife 100 challenge from Editors Paul Schrimpf and Eric Sfiligoj in this edition Read More