Connected Farm Adds PurePixel Multi-Spectral Image Processing

Martinez Connected Farm Trimble announced today that it is adding another new agronomic service to its Connected Farm solution. The PurePixel Precision Vegetation Health Solution provides specialized processing of multi-spectral images used for crop health analysis. Field images processed with PurePixel technology provide farmers and their trusted advisors with a visual representation of the selected field’s crop health or maturity level based on a color-coded index. Since PurePixel filters out non-crop artifacts such as soil, shadows and surface wetness, it can be used on fields with newly emerged vegetation or fields with full crop canopy.

PurePixel produces a vegetation vigor index map, which is a calibrated representation of vegetation health that can be used to track crop growth and measure the magnitude of difference between areas. Because PurePixel maps use a calibrated index, users can compare multiple images of the same area and visually detect changes in crop health over time. This feature is especially useful for monitoring expected progress in crop growth or improvements in crop health when treating underperforming areas within fields.

“With PurePixel’s more accurate and comprehensive vegetation health data, Trimble is providing farmers and their trusted advisors with another tool they can use to make better decisions,” said Levi Kettle, Connected Farm business area director of Trimble’s Agriculture Division. “The challenge with spatial data such as imagery is interpreting the results that lead to accurate and efficient decisions. By removing the ‘noise’ and delivering precisely geo-referenced field-ready maps, PurePixel enables trusted advisors to be more efficient in locating, identifying and solving crop production problems.”

“PurePixel imagery has been a critical part of my farm management and consulting for years,” said Steve Harrow, certified crop advisor for Trinity Ag Services. “With the solution I can cover thousands of acres and then go immediately to problem areas long before I would have detected them from walking fields. The imagery gives me an early warning system, so I can navigate to problem areas in my fields, diagnose the problem, and then write a prescription—all before we suffer economic losses.”

PurePixel allows users to:

  • Save time by quickly viewing large areas and identifying specific locations where issues may be present, enabling the farmer or trusted advisor to travel only to the targeted areas versus scouting the entire field.
  • Make timely early-season decisions on newly emerged crop with PurePixel’s ability to significantly reduce image noise enabling critical decisions to be made prior to full crop canopy.
  • Identify differences in crop health and maturity even when crop health is generally strong.
  • Assess changes in canopy size and quality by analyzing multiple PurePixel maps from the same field within a season or over several seasons.

PurePixel is an additional product Trimble has added to its newly launched agronomic suite of services. These services also include the Soil Information System (SIS) solution, a revolutionary soil analysis mapping technology. When PurePixel is used in conjunction with SIS, the savings can be significant. For example, a 200-acre vineyard saved 40 percent on inputs by leveraging both services leading to an annual savings of $300,000. In addition, the vineyard also was able to maximize its water use.

PurePixel images are accessed through the Connected Farm, which provides one central location for accessing key information impacting farm operations such as rainfall totals, weather forecasts, commodity tracking, planting coverage, yield mapping, fleet management, aerial imaging, and irrigation monitoring and control. With this information a farmer can make better decisions about his operation. For example, knowing daily rainfall totals can determine whether irrigation is needed, while wind speed data may be the deciding factor on whether to spray a given field or delay the activity. Comparing data from the Connected Farm Scout app or from aerial images against yield, soil, and field maps can aid in deciding the best seed variety and amount to plant in each portion of the field. To maximize fleet performance, Connected Farm’s fleet productivity reports can reveal a problem area where efficiency can be increased.

The PurePixel solution is currently available, and can be purchased using the Connected Farm Web site at: https://field.connectedfarm.com. For more information on PurePixel, visit:  www.trimble.com/agriculture/purepixel.

Leave a Reply

Software Stories

EquipmentDTN Launches Ag Retailer Focused Data Management Program
April 5, 2016
As farm data multiplies exponentially, ag retailers need help leveraging the power of big data to better serve their customers Read More
Junge Control Panels
SoftwarePlant Automation Takes Traceability To The Next Level
March 8, 2016
What began as a way to simply vary differing fertility products at different rates to create custom fertilizer blends — Read More
Tiger Sul Crop Nutrient Calculator
FertilizerH.J. Baker Launches New Nutrient Calculator App
November 12, 2015
H.J. Baker, a global agriculture firm, has launched a new agronomic nutrient calculator app. This innovative and powerful tool will Read More
Precision AgXS Inc. Expanding Ag Retail Reach With AgVeritas
November 5, 2015
AgVeritas, the patented cloud-based yield analysis application launched by XS Inc for the 2015 season, is making a significant impact Read More
Trending Articles
Corn Field
Eric SfiligojFacing Ag Industry Challenges
September 26, 2016
At the 2016 annual Mid America CropLife Association (MACA) meeting in September, a pair of crop protection company representatives discussed Read More
Bayer Monsanto
Crop InputsBayer-Monsanto Mega-Merger: 6 Things You Need To Know
September 14, 2016
Mega mergers have become almost routine in the agricultural industry. Right on the heels of Monday’s news that fertilizer giants Potash Read More
Potash Corp Agrium
Crop InputsAgrium, Potash Corp To Merge To Create $36 Billion Company
September 12, 2016
Canada’s Agrium Inc. and Potash Corp of Saskatchewan Inc. have agreed to combine in a deal that would create a Read More
Osage Co-op Elevator Osage, IA Finished Building
OpinionAre We Crazy?
September 8, 2016
At some point in the first few months of my employment here at CropLife® magazine, I started getting curious about Read More
ManagementMAGIE 2016 Highlights and Deere Anti-Trust
September 1, 2016
CropLife Editor Eric Sfiligoj discusses the recent Midwest AG Industries Exposition and the Department of Justice’s objection to John Deere Read More
ASMARK 2016 Retailers Live! Tour - CPS
CropLife 100CPS Acquires Texas Retail Operation
August 23, 2016
Crop Production Services (CPS) has acquired the assets of Larry’s Chemical and Spray, Inc., for an undisclosed amount in an Read More
Latest News
Growmark FS Outlet
Industry NewsGROWMARK To Purchase Suncor’s Share Of UPI
September 26, 2016
GROWMARK and Suncor have reached an agreement in which GROWMARK will purchase Suncor’s 50% interest in UPI, Inc. in Ontario, Read More
Corn Field
Eric SfiligojFacing Ag Industry Challenges
September 26, 2016
At the 2016 annual Mid America CropLife Association (MACA) meeting in September, a pair of crop protection company representatives discussed Read More
Syngenta Seedcare Institute
Seed/BiotechSyngenta Opens New North America Seedcare Institute In …
September 23, 2016
Syngenta unveiled its new Seedcare Institute in Stanton, MN, during a recent grand opening celebration. More than 150 industry leaders, Read More
StewardshipMonsanto Invests $1.6 Million In System To Quantify Gre…
September 23, 2016
The USDA – Natural Resources Conservation Service (USDA-NRCS) recently awarded the National Corn Growers Association (NCGA) and its Soil Health Read More
Pipe rack
LegislationCourt Sides With Ag Retailers On PSM
September 23, 2016
The D.C. Court of Appeals has ruled the Occupational Safety and Health Administration violated the Occupational Safety and Health Act when Read More
ManagementPacific Coast Fertilizer Announces Interest In Longview…
September 22, 2016
Pacific Coast Fertilizer LP (PCF) announced at the Cowlitz Economic Development Council board of directors meeting its interest in developing Read More
Young corn plants in soil
UncategorizedCool Planet Raises Additional $9 Million To Commerciali…
September 22, 2016
Cool Planet has announced the first close of a new financing round to commercialize the company’s Cool Terra Engineered Biocarbon Read More
Crop InputsJim Loar Promoted To President And CEO Of Cool Planet
September 22, 2016
In a move that reflects and reinforces the company’s commitment to the agricultural market, the Cool Planet board of directors Read More
BlendersNorth Dakota Coop Debuts Dry Fertilizer Plant
September 22, 2016
North Central Grain Cooperative has begun operations at a new dry fertilizer plant at its Rolla, ND, site. It is Read More
Crop InputsMonsanto, Bayer Officials Defend Proposed $66 Billion M…
September 21, 2016
Top officials for Monsanto and Bayer defended their proposed $66 billion merger before skeptical senators on Tuesday, insisting that the Read More
ManagementUpcoming Shows & Recent Events
September 19, 2016
Editors Paul Schrimpf and Eric Sfiligoj talk about upcoming trade shows and events and review the Mid America CropLife Association Read More
Industry NewsVerdesian Life Sciences Appoints New CEO
September 19, 2016
Verdesian Life Sciences, a plant health and nutrition company, today announced that its board of directors has named Kenneth M. Avery Read More
Corn
Crop InputsEPA Settles With Syngenta For Alleged Multi-Regional Pe…
September 19, 2016
The U.S. EPA has announced a multi-region settlement with Syngenta Crop Protection, LLC (Syngenta) in Greensboro, NC, for alleged violations of Read More
ManagementMerger Mania
September 16, 2016
Editors Paul Schrimpf and Eric Sfiligoj discuss this week’s mega-ag mergers of Bayer and Monsanto and Potash and Agrium. Read More
Monsanto sign
Crop InputsMonsanto Ends Up Being A Bargain For Bayer
September 16, 2016
History will say Bayer got a bargain in its $66 billion purchase of Monsanto, writes David Nicklaus, St. Louis Post-Dispatch. The Read More
Greg Musson, Gar Tootelian
CropLife 100California Ag Retailer Steps Up To Feed Families Affect…
September 16, 2016
GAR Tootelian, Inc. (GAR) in Reedley, CA, is challenging the Central Valley to help raise enough money and provide 525,000 meals Read More
Crop InputsBayer, Monsanto CEOs Discuss Merger
September 15, 2016
Werner Baumann, Bayer CEO, and Hugh Grant, Monsanto CEO, discuss why they decided to merge their companies. Read More
Corn close up
Crop InputsNY Times: Bayer-Monsanto a Bad Deal for Farmers
September 15, 2016
Via NY Times: Don Halcomb, a 63-year-old farmer in Adairville, KY, is expecting his profit to vanish this year, largely Read More