Connected Farm Adds PurePixel Multi-Spectral Image Processing

Martinez Connected Farm Trimble announced today that it is adding another new agronomic service to its Connected Farm solution. The PurePixel Precision Vegetation Health Solution provides specialized processing of multi-spectral images used for crop health analysis. Field images processed with PurePixel technology provide farmers and their trusted advisors with a visual representation of the selected field’s crop health or maturity level based on a color-coded index. Since PurePixel filters out non-crop artifacts such as soil, shadows and surface wetness, it can be used on fields with newly emerged vegetation or fields with full crop canopy.

PurePixel produces a vegetation vigor index map, which is a calibrated representation of vegetation health that can be used to track crop growth and measure the magnitude of difference between areas. Because PurePixel maps use a calibrated index, users can compare multiple images of the same area and visually detect changes in crop health over time. This feature is especially useful for monitoring expected progress in crop growth or improvements in crop health when treating underperforming areas within fields.

“With PurePixel’s more accurate and comprehensive vegetation health data, Trimble is providing farmers and their trusted advisors with another tool they can use to make better decisions,” said Levi Kettle, Connected Farm business area director of Trimble’s Agriculture Division. “The challenge with spatial data such as imagery is interpreting the results that lead to accurate and efficient decisions. By removing the ‘noise’ and delivering precisely geo-referenced field-ready maps, PurePixel enables trusted advisors to be more efficient in locating, identifying and solving crop production problems.”

“PurePixel imagery has been a critical part of my farm management and consulting for years,” said Steve Harrow, certified crop advisor for Trinity Ag Services. “With the solution I can cover thousands of acres and then go immediately to problem areas long before I would have detected them from walking fields. The imagery gives me an early warning system, so I can navigate to problem areas in my fields, diagnose the problem, and then write a prescription—all before we suffer economic losses.”

PurePixel allows users to:

  • Save time by quickly viewing large areas and identifying specific locations where issues may be present, enabling the farmer or trusted advisor to travel only to the targeted areas versus scouting the entire field.
  • Make timely early-season decisions on newly emerged crop with PurePixel’s ability to significantly reduce image noise enabling critical decisions to be made prior to full crop canopy.
  • Identify differences in crop health and maturity even when crop health is generally strong.
  • Assess changes in canopy size and quality by analyzing multiple PurePixel maps from the same field within a season or over several seasons.

PurePixel is an additional product Trimble has added to its newly launched agronomic suite of services. These services also include the Soil Information System (SIS) solution, a revolutionary soil analysis mapping technology. When PurePixel is used in conjunction with SIS, the savings can be significant. For example, a 200-acre vineyard saved 40 percent on inputs by leveraging both services leading to an annual savings of $300,000. In addition, the vineyard also was able to maximize its water use.

PurePixel images are accessed through the Connected Farm, which provides one central location for accessing key information impacting farm operations such as rainfall totals, weather forecasts, commodity tracking, planting coverage, yield mapping, fleet management, aerial imaging, and irrigation monitoring and control. With this information a farmer can make better decisions about his operation. For example, knowing daily rainfall totals can determine whether irrigation is needed, while wind speed data may be the deciding factor on whether to spray a given field or delay the activity. Comparing data from the Connected Farm Scout app or from aerial images against yield, soil, and field maps can aid in deciding the best seed variety and amount to plant in each portion of the field. To maximize fleet performance, Connected Farm’s fleet productivity reports can reveal a problem area where efficiency can be increased.

The PurePixel solution is currently available, and can be purchased using the Connected Farm Web site at: For more information on PurePixel, visit:

Leave a Reply

Software Stories

SoftwareHD Precision Analytics Launches New Mobile App For Agriculture Market
October 11, 2016
AGSentry from HD Precision Analytics is a Software-as-a-Service (SaaS) platform that offers simple data service and actionable analytics tool. It focuses Read More
EquipmentDTN Launches Ag Retailer Focused Data Management Program
April 5, 2016
As farm data multiplies exponentially, ag retailers need help leveraging the power of big data to better serve their customers Read More
Junge Control Panels
SoftwarePlant Automation Takes Traceability To The Next Level
March 8, 2016
What began as a way to simply vary differing fertility products at different rates to create custom fertilizer blends — Read More
Tiger Sul Crop Nutrient Calculator
FertilizerH.J. Baker Launches New Nutrient Calculator App
November 12, 2015
H.J. Baker, a global agriculture firm, has launched a new agronomic nutrient calculator app. This innovative and powerful tool will Read More
Trending Articles
Matt Hopkins15 Twitter Accounts Every Ag Professional Must Follow
October 13, 2016
What do singer Katy Perry and the President of the United States have in common? They are two of the Read More
AGCO RG700 cab
OpinionRoadblocks To Precision Ag Innovation
October 5, 2016
On August 29, I got to preside over the PrecisionAg Innovation Series event, “Game-Changing Advances in Precision Farming Technology,” developed Read More
J.C. Ramsdell containment system
EquipmentClear Opportunity In The Tank Market
October 4, 2016
Crop prices may be down, but steel prices are too — and that’s good news for retailers looking to add some Read More
WinField booth Farm Progress
Special ReportsTalking Weed Management Strategies At Farm Progress 2016
October 2, 2016
The annual Farm Progress Show — this year staged in Boone, IA — is always a great place to catch Read More
Corn Field
Eric SfiligojFacing Ag Industry Challenges
September 26, 2016
At the 2016 annual Mid America CropLife Association (MACA) meeting in September, a pair of crop protection company representatives discussed Read More
Bayer Monsanto
Crop InputsBayer-Monsanto Mega-Merger: 6 Things You Need To Know
September 14, 2016
Mega mergers have become almost routine in the agricultural industry. Right on the heels of Monday’s news that fertilizer giants Potash Read More
Latest News
Stewardship4R Nutrient Stewardship Certification Program To Launch…
October 26, 2016
The 4R Nutrient Stewardship Certification Program will expand the voluntary retailer program to the full state of Ohio, allowing nutrient Read More
AGCO RG700 at the 2015 National Farm Machinery Show
EquipmentAGCO Parts Rolls Out No-Interest, No-Payments Offer Via…
October 26, 2016
AGCO Corp. is now offering an innovative financing solution on qualifying Parts and Service transactions. Now through December 31, 2016, Read More
Soybean field
Crop InputsIncotec Invests In North America
October 25, 2016
Leading seed enhancement company Incotec, part of Croda, has announced an investment in their North America business. The total investment of Read More
Patriot 25th anniversary
SprayersCase IH Celebrates 25 Years Of Patriot Sprayers At Bens…
October 24, 2016
Case IH executives, employees and special guests celebrated 25 years of production of Case IH Patriot sprayers in a special Read More
4r Nutrient stewardship
StewardshipNominations For The 4R Advocate Program Due October 31
October 24, 2016
Nominations for the 4R Advocate program are due to The Fertilizer Institute by October 31, 2016. The program recognizes agricultural Read More
Corn close up
Eric SfiligojProtecting Agriculture’s Ability To Feed The World
October 24, 2016
The rate of change coming to agriculture is growing, and will continue to do so for the foreseeable future. This Read More
Student Young Worker CHS
CropLife 100CHS Supports #FirstJob Compact
October 24, 2016
CHS joins the White House and many of the country’s largest employers in signing a new initiative centered on helping Read More
Kennebec Grain terminal
CropLife 100Wheat Growers Kennebec Facility Loads First Rail Cars
October 21, 2016
In a season of firsts for Wheat Growers’ Kennebec Grain Terminal, the first 115-car unit train was loaded with soybeans Read More
ManagementThe Latest Dow-DuPont Rumor, Product of the Year Voting…
October 20, 2016
CropLife Editor Eric Sfiligoj shares a new rumor about the Dow-DuPont merger and updates on two CropLife-driven programs, the CropLife Read More
Soybean Closeup
FungicidesFMC Begins Registration Process For New Fungicide Activ…
October 19, 2016
FMC Agricultural Solutions has begun the joint U.S. EPA and Canadian Pest Management Regulatory Agency registration process for bixafen, a new Read More
Soil Young Corn
Industry NewsAgribusiness Search Firm Appoints New Managing Partner
October 18, 2016
Morris Bixby Group, a leading agribusiness search firm providing the highest quality professional recruiting and career advancement services since 2000, Read More
Wheat Field North Dakota
FertilizerUnited Suppliers Acquires Kansas Fertilizer Business
October 17, 2016
United Suppliers, Inc. has purchased the assets of Evans Enterprises, LLC, an ammonium chloride fertilizer business based in Olathe, KS. Read More
Corn Field
Industry NewsFMC Launches New Operations In Argentina, Exits Joint V…
October 17, 2016
FMC Corp. has exited its joint venture with Ruralco Soluciones S.A. FMC has launched new commercial operations, FMC Quimica S.A., Read More
Dow AgroSciences
InsecticidesRenewed Registration Issued For Products Containing Sul…
October 17, 2016
On October 14, 2016, the U.S. EPA re-established the registration of products containing sulfoxaflor (Isoclast Active), including Transform WG, Closer Read More
Eric SfiligojThe Whys Of Agriculture
October 17, 2016
During 2016, there have been myriad challenges facing the whole agricultural industry. Such wide ranging issues as water protection, sustainable Read More
Young Corn Field
FertilizerImproved Phosphorus Management Essential To Feeding Wor…
October 14, 2016
With a global population expected to reach 9 billion people by 2050, improved management of key essential nutrients such as Read More
ManagementHarvest and Crop Price Updates; EPA and Crop Protection…
October 13, 2016
Glyphosate and atrazine get public comment support from ARA as each is reviewed by EPA, and the latest on the Read More
Matt Hopkins15 Twitter Accounts Every Ag Professional Must Follow
October 13, 2016
What do singer Katy Perry and the President of the United States have in common? They are two of the Read More