West Central Launches “Leaders of In-Furrow Technology” Initiative

Increased productivity is the lifeblood of agriculture and ongoing innovations are instrumental to this end. Furthermore, each planting season is unique in its own way, and thus planting practices that provide consistently strong seedling emergence and vigor are critical for optimizing seedling growth efficiency. Each seed possesses its maximum theoretical yield potential before it is placed into the soil. Ensuring quick emergence and protection of the seed and seedling from disease and insects is critical to capture the maximum amount of growing degree days in order to reach its final yield potential.

To help address these challenges, West Central announces their Leaders of In-Furrow Technology (LIFT) program. In partnership with BASF, FMC and Nufarm, West Central is helping the agriculture industry further understand the benefits of an in-furrow application that includes: a total program of crop nutrients, plant health products, fertilizer-compatible insecticides and customized seed treatments to get seeds off to the best start and help growers maximize yields.

Capitalizing upon West Central’s intimate knowledge and experience with the in-furrow approach to supplying crop inputs as well as partnering with other leading agricultural companies, the LIFT program offers retailers and growers an agronomically sound information base to maximize yields.

Each component of the LIFT program offers its own individual benefits that only become stronger when combined in the furrow. It allows growers to choose among the best products, at the best time, in the best location.

According to West Central market research, approximately 25% of acres planted in the U.S. include application of liquid fertilizer in-furrow. It is likely this number will grow to approximately 50% by the year 2020.

“Applying crop nutrient and crop protection products in the seed furrow at planting time is a rapidly growing farm practice across much of the country. The benefits of increased yield and improved efficiency are reasons why growers are applying more inputs at planting time. LIFT is a tool that West Central, along with our partners, will use to bring education and awareness to the agronomic and economic benefits of in-furrow applications,” said Josh Nuytten, Marketing Manager for West Central. “Because of the current technology we offer along with the new technology we will be bringing, West Central is positioned to be a leader in this market.”

West Central and its partners will be sponsoring an array of options related to in-furrow technology, including: online modules for cutting-edge practices on in-furrow technology as well as CCA accreditation, incentives for equipment to make the transition to in furrow more seamless, and opportunities for in-person meetings plus ongoing information updates.

As part of its ongoing commitment to the agriculture industry, West Central and its partners will be offering to make a contribution to the National 4H Council for each person who completes the LIFT module.

For more information, visit www.InTheFurrow.com.

Leave a Reply

Crop Inputs Stories

FertilizerSimplot Introduces Fused-Safe Ammonium Sulfate Nitrate Fertilizer
May 31, 2016
The J. R. Simplot Co.’s new FŪSN fertilizer is now commercially available to growers. Simplot uses advanced technology to fuse Read More
Crop InputsRepar Registers New Biopesticide With U.S. EPA
May 31, 2016
Repar Corp., with headquarters in Silver Spring, MD, has developed Homobrassinolide 0.1%, a new generation plant growth promoter containing homobrassinolide, Read More
FertilizerCreating The Proper Environment For Yield Increases With Fertilizer Applications
May 31, 2016
Finely tuned nutrient management plans are helping farmers throughout the U.S. improve nutrient use efficiency, increase return on investment (ROI) Read More
Adjuvants loading
AdjuvantsISAA 2016 Highlights Adjuvant Trends
May 31, 2016
Adjuvants can significantly improve the performance of crop protection products. Farmers and formulators enhance the efficacy of sprays by using Read More
Trending Articles
Soybean Plant closeup
Industry NewsMonsanto Rejects Bayer Bid; Open To More Talks
May 25, 2016
Monsanto Co, the world’s largest seed company, turned down Bayer AG’s $62 billion acquisition bid as “incomplete and financially inadequate” Read More
Eric SfiligojPity The Monsanto Haters
May 23, 2016
An old saying goes thus: “Be careful what you wish for. You just might get it.” Given current events, there Read More
Monsanto Luling Plant
Crop InputsReport: Bayer Eyeing Monsanto For Possible Mega-Merger
May 16, 2016
Bayer AG is exploring a potential bid for U.S. competitor Monsanto Co. in a deal that would create the world’s Read More
Aerial Drone
Precision AgA Deeper Dive Into The Future Of Precision Ag
May 9, 2016
For about two decades now, through the good and the bad times, the ups and the downs inherent in agriculture, Read More
Palmer amaranth in soybean stubble
HerbicidesWSSA: Billions In Potential Economic Losses From Uncontrolled Weeds
May 4, 2016
What losses would corn and soybean growers experience if they were forced to eliminate herbicides and other control techniques from Read More
Eric SfiligojReasons For Hope In Commodity Prices
May 2, 2016
For many months now, the doomsayers have ruled the day in agriculture. Too much supply with too little demand would Read More
Latest News
FertilizerSimplot Introduces Fused-Safe Ammonium Sulfate Nitrate …
May 31, 2016
The J. R. Simplot Co.’s new FŪSN fertilizer is now commercially available to growers. Simplot uses advanced technology to fuse Read More
Growmark FS Outlet
StewardshipGROWMARK Recognizes Crop Specialists For Advocating Sus…
May 31, 2016
Five crop specialists who have excelled in engaging farmers in sustainable best management practices are the recipients of the GROWMARK Read More
Fertilizer Dealer Supply
UncategorizedFertilizer Dealer Supply Joins GVM
May 31, 2016
GVM has added Fertilizer Dealer Supply (FDS) to its growing network of Mako dealers. “I met Mark Anderson some 20 years Read More
Crop InputsRepar Registers New Biopesticide With U.S. EPA
May 31, 2016
Repar Corp., with headquarters in Silver Spring, MD, has developed Homobrassinolide 0.1%, a new generation plant growth promoter containing homobrassinolide, Read More
Industry NewsAligned Ag Distributors Names New VP Market Development
May 31, 2016
Aligned Ag Distributors LLC announced this morning the appointment of Tim Krueger to the position of VP Market Development. Krueger Read More
FertilizerCreating The Proper Environment For Yield Increases Wit…
May 31, 2016
Finely tuned nutrient management plans are helping farmers throughout the U.S. improve nutrient use efficiency, increase return on investment (ROI) Read More
Industry NewsJ.R. Simplot Names New Wholesale Agriculture Sales Vice…
May 31, 2016
Doug Stone will be joining the J. R. Simplot Co. as vice president, Wholesale Agricultural Sales within the Simplot AgriBusiness Read More
Adjuvants loading
AdjuvantsISAA 2016 Highlights Adjuvant Trends
May 31, 2016
Adjuvants can significantly improve the performance of crop protection products. Farmers and formulators enhance the efficacy of sprays by using Read More
Monsanto Luling Plant
Eric SfiligojWhat’s Next For Monsanto?
May 31, 2016
For the folks at Monsanto’s headquarters in St. Louis, MO, it has been an eventful few weeks. Back on May Read More
Craig Houin Sunrise Cooperative iPad
Precision AgState Of Precision Ag 2016: Gut Check Time For Value
May 31, 2016
There’s no denying that precision technologies and practices are more vibrant than ever. Equipment manufacturers have fine-tuned the hardware for Read More
ManagementWashington Visit and Bayer/Monsanto Deal Update
May 26, 2016
Editors Paul Schrimpf and Eric Sfiligoj discusses a recent trip to DC and the latest news on the proposed pairing Read More
Fertilizer closeup in hand
Industry NewsVerdesian: Striking A Balance Between Yield & ROI
May 26, 2016
Finely tuned nutrient management plans are helping farmers throughout the U.S. improve nutrient use efficiency, increase return on investment (ROI) Read More
Crop InputsLand O’Lakes Announces Minnesota Water Quality Pa…
May 25, 2016
Governor Mark Dayton and Land O’Lakes, Inc. President and CEO Chris Policinski today announced a new public-private partnership to protect Read More
Soybean Plant closeup
Industry NewsMonsanto Rejects Bayer Bid; Open To More Talks
May 25, 2016
Monsanto Co, the world’s largest seed company, turned down Bayer AG’s $62 billion acquisition bid as “incomplete and financially inadequate” Read More
Corn close up
Crop InputsArysta LifeScience Establishes Global Headquarters In R…
May 25, 2016
Arysta LifeScience has announced plans to relocate its global headquarters from West Palm Beach, FL, to Cary, NC, over the Read More
fertilizer blending and storage, Top 100
BlendersCHS Dakota Expansion Features AGCO’s GSI InterSys…
May 25, 2016
The continued growth of precision agriculture has increased farmer use of customized fertilizer blends best-suited for their soil conditions. Several Read More
ManagementAgriculture 3.5: A Bumpy Road Ahead
May 24, 2016
You may have read my article a few years ago on Agriculture 3.0, which is a term I coined to Read More
Topcon’s X30 display with CropSpec sensors
EquipmentGPS Autosteer Systems: Product Updates From Precision A…
May 24, 2016
Throughout 2015 GPS Steering solutions continued to evolve from what was once an after-market add on, to today’s cab where Read More