The Mosaic Co. Launches CropNutrition.com

Recent research is definitive: As much as 60% of yield depends on soil fertility. Unfortunately, the science behind this imperative aspect of farming isn’t always so clear, confusing even the most veteran agriculture professionals. A new initiative from The Mosaic Co. aims to better explain the various scientific aspects vital to achieving maximum yield.

Mosaic’s CropNutrition initiative is an integrated campaign designed to inform growers and retailers about key issues and trends affecting soil fertility. By using various vehicles to spread this message, Mosaic hopes to spread awareness of the fact that, for many farmers, the key to higher yield is right under their feet.

At the center of this program is CropNutrition.com, an educational digital hub that serves as a one-stop soil fertility resource for ag retailers, growers and industry experts looking to better understand the yield-sensitive scientific aspects of soil.

“What we know about fertility’s impact on yield is changing,” says Dr. Kyle Freeman, Manager of New Product Development for The Mosaic Co. “With so much attention paid to driving higher yields, the constant flow of new, highly scientific studies and information can be overwhelming for farmers and retailers. CropNutrition.com will take that information and not only make it easier to understand, but also applicable to real farm land.”

CropNutrition.com combines the best research and soil fertility resources from The Mosaic Co.’s previous crop nutrition resource (Back-to-Basics.net) with new information from Mosaic’s global network of research partners. Additionally, research findings and insights from The Mosaic Co.’s top agronomists provide timely, useful information on soil fertility.

CropNutrition.com delivers crop nutrition expertise in various ways, including dynamic videos, timely and topical blog posts, an Agronomy Resource Center, an interactive periodic table of essential crop nutrients and an extensive, searchable library.

Understanding that a crop’s success starts at the foundational level, The Mosaic Co. has a team of top agronomists focused on helping farmers and retailers understand the impact a balanced approach to crop nutrition can have on yield. The CropNutrition initiative will provide numerous vehicles for The Mosaic Co. to share the expertise and agronomic knowledge needed to understand the soil better, grow crops that are stronger, and harvest yields that are higher.

“The goal of the CropNutrition initiative is simple — to give retailers and growers information on soil fertility, including the important role macronutrients and micronutrients play in driving yield increases, found right at their fingertips,” Dr. Freeman says. “While technological advancements in seed genetics and precision agriculture have made next-level yields possible, many have not made necessary adjustments to their approach to crop nutrition, which, ultimately, limits yield potential. The Mosaic Co. is committed to expanding knowledge and providing resources to help retailers and their customers take yields to the next level.”

Leave a Reply

Fertilizer Stories

Potash Corp Agrium
Crop InputsAgrium, Potash Corp To Merge To Create $36 Billion Company
September 12, 2016
Canada’s Agrium Inc. and Potash Corp of Saskatchewan Inc. have agreed to combine in a deal that would create a Read More
FertilizerBRANDT Specialty Fertilizers Help Grower Set Soybean Yield Record
September 12, 2016
BRANDT, a leading agriculture retailer and manufacturer of specialty Ag products, has announced that its new proprietary nutrition products were Read More
Corn Field
FertilizerBridging Crop Nutrition Science And Technology
September 7, 2016
The future seemed to draw nearer for the 1,600-plus attendees of the co-located InfoAg and International Precision Agriculture conferences in St. Read More
Fertilizer Bin
FertilizerState Of The Fertilizer Industry Report Highlights Environmental, Social Contributions
September 6, 2016
As consumers, we live in a world with access to more data than we could ever hope to mine through. Read More
Trending Articles
Corn Field
Eric SfiligojFacing Ag Industry Challenges
September 26, 2016
At the 2016 annual Mid America CropLife Association (MACA) meeting in September, a pair of crop protection company representatives discussed Read More
Bayer Monsanto
Crop InputsBayer-Monsanto Mega-Merger: 6 Things You Need To Know
September 14, 2016
Mega mergers have become almost routine in the agricultural industry. Right on the heels of Monday’s news that fertilizer giants Potash Read More
Potash Corp Agrium
Crop InputsAgrium, Potash Corp To Merge To Create $36 Billion Company
September 12, 2016
Canada’s Agrium Inc. and Potash Corp of Saskatchewan Inc. have agreed to combine in a deal that would create a Read More
Osage Co-op Elevator Osage, IA Finished Building
OpinionAre We Crazy?
September 8, 2016
At some point in the first few months of my employment here at CropLife® magazine, I started getting curious about Read More
ManagementMAGIE 2016 Highlights and Deere Anti-Trust
September 1, 2016
CropLife Editor Eric Sfiligoj discusses the recent Midwest AG Industries Exposition and the Department of Justice’s objection to John Deere Read More
ASMARK 2016 Retailers Live! Tour - CPS
CropLife 100CPS Acquires Texas Retail Operation
August 23, 2016
Crop Production Services (CPS) has acquired the assets of Larry’s Chemical and Spray, Inc., for an undisclosed amount in an Read More
Latest News
CHS St. Paul, MN fertilizer terminal
CropLife 100Farmers Union Oil Co. Votes To Join CHS
September 30, 2016
Eligible voting members of Farmers Union Oil Co., a diversified agricultural retailer based out of Oslo, MN, have cast affirmative Read More
EmployeesOABA Program Develops Future Generation Of Agribusiness…
September 29, 2016
The Ohio AgriBusiness Association will select up to 25 promising leaders to participate in a leadership enhancement program early next Read More
ManagementThoughts on CropLife America and the PSM Appeal
September 29, 2016
Editors Paul Schrimpf and Eric Sfiligoj talk about the recent CropLife America annual meeting and the successful appeal of the Read More
Corn Field
Industry NewsMarrone Bio Innovations’ SVP And Chief Sustainability O…
September 29, 2016
Marrone Bio Innovations, Inc., a leading provider of effective and environmentally responsible pest management and plant health products, announced today Read More
Young Corn Field
StewardshipStudy: Ohio Farmers Doing ‘A Good Job Of Managing…
September 27, 2016
Leaders from Ohio’s largest grain farming organizations announced today that Ohio farmers are doing their part in effectively managing phosphorus Read More
Growmark FS Outlet
Industry NewsGROWMARK To Purchase Suncor’s Share Of UPI
September 26, 2016
GROWMARK and Suncor have reached an agreement in which GROWMARK will purchase Suncor’s 50% interest in UPI, Inc. in Ontario, Read More
Corn Field
Eric SfiligojFacing Ag Industry Challenges
September 26, 2016
At the 2016 annual Mid America CropLife Association (MACA) meeting in September, a pair of crop protection company representatives discussed Read More
Syngenta Seedcare Institute
Seed/BiotechSyngenta Opens New North America Seedcare Institute In …
September 23, 2016
Syngenta unveiled its new Seedcare Institute in Stanton, MN, during a recent grand opening celebration. More than 150 industry leaders, Read More
StewardshipMonsanto Invests $1.6 Million In System To Quantify Gre…
September 23, 2016
The USDA – Natural Resources Conservation Service (USDA-NRCS) recently awarded the National Corn Growers Association (NCGA) and its Soil Health Read More
Pipe rack
LegislationCourt Sides With Ag Retailers On PSM
September 23, 2016
The D.C. Court of Appeals has ruled the Occupational Safety and Health Administration violated the Occupational Safety and Health Act when Read More
ManagementPacific Coast Fertilizer Announces Interest In Longview…
September 22, 2016
Pacific Coast Fertilizer LP (PCF) announced at the Cowlitz Economic Development Council board of directors meeting its interest in developing Read More
Young corn plants in soil
UncategorizedCool Planet Raises Additional $9 Million To Commerciali…
September 22, 2016
Cool Planet has announced the first close of a new financing round to commercialize the company’s Cool Terra Engineered Biocarbon Read More
Crop InputsJim Loar Promoted To President And CEO Of Cool Planet
September 22, 2016
In a move that reflects and reinforces the company’s commitment to the agricultural market, the Cool Planet board of directors Read More
BlendersNorth Dakota Coop Debuts Dry Fertilizer Plant
September 22, 2016
North Central Grain Cooperative has begun operations at a new dry fertilizer plant at its Rolla, ND, site. It is Read More
Crop InputsMonsanto, Bayer Officials Defend Proposed $66 Billion M…
September 21, 2016
Top officials for Monsanto and Bayer defended their proposed $66 billion merger before skeptical senators on Tuesday, insisting that the Read More
ManagementUpcoming Shows & Recent Events
September 19, 2016
Editors Paul Schrimpf and Eric Sfiligoj talk about upcoming trade shows and events and review the Mid America CropLife Association Read More
Industry NewsVerdesian Life Sciences Appoints New CEO
September 19, 2016
Verdesian Life Sciences, a plant health and nutrition company, today announced that its board of directors has named Kenneth M. Avery Read More
Corn
Crop InputsEPA Settles With Syngenta For Alleged Multi-Regional Pe…
September 19, 2016
The U.S. EPA has announced a multi-region settlement with Syngenta Crop Protection, LLC (Syngenta) in Greensboro, NC, for alleged violations of Read More