Author Archives: Paul Schrimpf

About Paul Schrimpf

Schrimpf is the Group Editor for the CropLife Media Group at Meister Media Worldwide, with full editorial responsibility for CropLife, CropLife IRON, Cotton Grower and PrecisionAg Special Reports.

Service Is King For Ag Retailers

The Commodity Classic meeting is a source of endless ideas and fascination for us. While Crop­Life® magazine does not cater directly to farmers, we get a strong sense for where they are mentally going into the season ahead and what sorts of conversations they are having with manufacturers. And that serves us well as we

Standardizing Agriculture: Easing The ‘Pain Points’

AgGateway, the organization that is facilitating the creation of data standards across all aspects of agriculture from feed and grain to crop nutrition and crop protection, has been making tremendous strides in recent months by focusing on key compatibility “pain points” for ag retailers. In particular, councils within the group focused on seed sales and

GPS Coalition Looking For Public Content

Received the following from the Coalition To Save Our GPS looking for individuals and businesses to send in comments during the latest FCC comment period regarding the Lightsquared situation. Here is the communique and call to action: HELP SAVE OUR GPS!  Please Submit your Comments to the FCC by March 1 Background: We have very

FCC Revokes Waiver From Lightsquared

UPDATED 2/15/2012, 11:41 AM EST UPDATED 2/15/2012  1:33 PM EST (Coalition To Save GPS Statement) The battle between the developing wireless internet provider Lightsquared and manufacturers and key end users of global positioning systems (GPS) will enter a new chapter following the Federal Communications Commission’s decision to revoke Lightsquared’s conditional waiver. In a statement released

The McGregor Co. Takes It Step By Step

Some people, like Steve Watts of The McGregor Co., are born with the “wiring” to see big picture trends and lead a diverse group of individuals toward an innovative new strategy. And he feels fortunate to have been in a role that allowed him to apply his talents to their fullest as the leader and

Ag Retailers Should Break Out Of The Comfort Zone

For most retailers, 2012 is lining up to be another fantastic year. Most growers were flush with cash and looking to lock in inputs before year’s end. And with crop prices sustaining their high levels, selling products and technologies that boost yield has been much less challenging this winter, and will likely continue through the