Author Archives: Bonnie McCarvel

About Bonnie McCarvel

McCarvel is executive director for the Mid America CropLife Association, St. Louis, MO.

MACA 2010: Troubling Changes

As the Mid America CropLife Asso­ciation (MACA) began planning for 2010, there appeared to be three key issues that were of concern. The first issue is mini-bulk containers, the second one is water issues and the third is education regarding the benefits of crop protection products. MACA hosted a mini-bulk summit in November 2009 with

The Legislative View

Editor’s Note: In these difficult economic times, it would be easy to overlook some key pieces of legislation that could impact the ways ag retailers do business during 2009. CropLife magazine asked three trade associations to tell us what issues they will be working on during the upcoming year. by Susan Helmick, CropLife America As

Initiatives & Challenges

Knowing your members and understanding their needs is one of the greatest challenges that any association faces. One of the things the Mid America CropLife Association (MACA) has undertaken is to make a personal visit to the decisionmakers of member companies. Since January, MACA President Jim Jenkins, Vice President (and CropLife® Publisher) Al Strohmaier, and

Extra S.T.E.P. Awards

Have you ever called someone and thanked them for doing a good job? Too many times, people call and complain about the poor service they received, but one of the things I like to do is call and say “thank you for doing a good job.” It’s a great experience!  Likewise, the Mid America CropLife